Notoriety. Don’t plan on getting “Internet famous” right away. Not every site grows as fast as ours did, but that’s okay. The truth is that we kind of got lucky. We found a great domain name, we cobbled together a logo and site design that people liked, we write fairly well, and our content connects with people in a unique way. We didn’t start this site to become “famous” though. That’d be ridiculous. Our popularity came as a surprise to us, and it was a result of a little luck and a lot of hard, passionate work.
Some bloggers may scoff at the idea of giving away anything for free, but it’s actually one of the most effective ways to grow an audience. This is because most Internet users aren’t going to take a chance on a product from a blogger they’ve never encountered unless that blogger has some form of social proof. Instead, you should fill your blog with free content your readers can use as “free samples” of your products or affiliate products.
Thank you Jessica for the information. I’ve read just about all of your blog posts and they have helped me, someone that loves using tech but not so tech savvy when it comes to building a blog. You made it easy right from the start and as I was thinking of questions they were being answered as I read a little more. Thanks again. (if you go to my web page it’s still in demo mode until I have enough material to begin!)
Email Marketing – From the day you launch your blog, you need to be collecting email addresses from your readers so that you can remain in contact with them. To do this, you'll need to sign up with an email marketing provider. Don't worry, you don't need to spend a lot of money to get started, in fact, you can get a free account with Constant Contact or Sendinblue.

Best part about this book: the updated 2014 edition, which is what I bought. The blogging environment was a lot different back in 2010 - 2012 (and a lot easier back then), so I knew that books written back then would be out of date for me for now. Ruth's book was one of relatively few books that had been written or updated in 2014 and onward. Very well done, lots of non-obvious tips and tricks, and lots of clear explanation not just about HOW to do things, but WHY.


Google pays acute attention to the length of your articles. Short articles are called “thin” content. They generally tend to be 500 words or less. Even sub-1000-word articles are largely a waste of your time. Why? You can’t compete in the beginning with thin content. Unless you have an existing audience, which takes time to build, you need content that packs the value-punch.


This isn’t something you necessarily need before you start a blog, but it is something you should implement as soon as possible. “Something to sell” may refer to your own products, affiliate products or even your sponsors’ products. It doesn’t matter whose product it is so long as it’s generating revenue for you. As a side note, affiliate marketing is the cheapest way for new and young blogs to start generating revenue. Be sure to read through our guide on how to get started with affiliate marketing for more information on that.
Notice that I avoided putting a specific dollar figure on the amount you can make from blogging. It will come down to your work ethic, your skills as a writer, your ability to generate targeted traffic, and plain old good luck. It’s a bit like baseball: Everyone played it as a kid, only a small fraction make it to college ball, an even smaller number become professional, but only the cream of the crop makes it to the majors.
SEO friendliness: SEO, or search engine optimization, refers to how well Google and other search engines can find your information when people search for it. Some themes use bulky code that makes it difficult for search engines to read. And while no one expects you to inspect a theme’s code you should see if the developer has said it is optimized for SEO.
It’s good to have a main topic — but you can branch out from there. Many coupon bloggers post coupons, discounts, money saving ideas, ways to make money, as well as home related stuff like recipes, parenting, etc. Have you ever tried mind mapping? That would be a great way for you to discover if you have enough ideas for a blog on any given topic. Good luck and keep us posted!
The problem is that in order to build your audience and increase the size of your platform, you need visibility. But in order to be visible, you need great content. However, if people can’t discover your great content, how are you supposed to build your audience? If you know anything about SEO, then you know that it’s the proverbial Catch-22 at the outset.
21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.

Sign up to place ads on your blog. Placing ads can be an excellent source of revenue for your blog. With “pay per click” (PPC) ads, you get paid when visitors to your blog click on ads that lead to other clients. You usually need to already have a strong readership and high visitor counts for ad buyers to be interested in your blog. Here are some examples of websites that pay you to place ads:[39][40]
Thank you so much for the information! I’ve always wanted to blog since I love to write and have a minor in creative writing. My friends and family always told to start one as well but it always seemed too daunting. After somehow coming across your sight I read this post and for the first time felt I really could do you. You made it sound simple and possible. It does take work, yes, but your post was very encouraging and realistic. I’m just still in the building a blog stage, but hope to launch soon. I’m excited for this journey and it’s all thanks to your blog!
Wow, how the times have changed! I can remember when every lawyer in the state of Texas was creating two or three blogs and trying to do it in their free time. I guess they realized they simply did not have the time. I have heard that having a blog on a website is helpful but actually becoming a “professional” blogger is a completely different story.
For example, the hypothetical “haircare.com” tells readers what the blog is about, but it doesn’t offer any “angle” on what kinds of hair care advice your blog offers. The hypothetical “Frizzfighters.com” is still clearly about hair care, but it gives off a fun vibe through its alliterative name and communicates your strong brand identity (funky, focused on a particular hair issue, hip).
29. Videos – This could be an entire section on it’s own. Many people have made money by creating YouTube videos. Evan of EvanTube is a kid and he has made millions by creating reviews of products that other kids his age would use. It’s not easy to get views into the millions, but once you do, you’ll start seeing some cash come in. Many bloggers have completely turned to videos to get their point across by starting a video blog.
28. Subscription – If you think of something valuable (newsletter, online magazine, etc.) that you can consistently offer on a certain basis (weekly, monthly, etc.), you may want to offer a subscription service. This could be a fee charged each time your product is sent out or on a monthly basis. Either way, this has to be something that your customers can only get by subscribing to your website.
I would like to work from home and am looking into blogging. I literally have no idea what I’d write about (I’m interested in several different things that are not related to one another) and am assuming I’d need sponsorship to actually make money. Since I know what assuming gets me, I am doing my homework before I do anything else. Thanks for all the info and any other advice is appreciated.
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All you have to do is keep going. Rinse. Repeat. Again and again. Keep churning out great content and people will eventually take notice. Get social on social media and share your content everywhere that you possibly can. It's going to feel frustrating at first. I still remember the early days and just how painful it was to see a small trickle of traffic. But that changes over time.

Thank you, I started my blog on January 1st of this year. I paid for a host and got the free domain name. I have been using a free theme so far. Your post encourage me as I am starting out ok. Traffic has been slow, but I just watched an online series about SEO that I believe will help. I look forward t your next post. Also, I had trouble picking a domain name and picked this one but would love to change it later.


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Working with advertising networks isn’t your only option when it comes to selling ads. If you end up with enough traffic, advertisers may come directly to you and ask you to place their ad on your site. You can also contact advertisers yourself. The biggest difference from the above mentioned option is that there is no middle man, which means you can set your own ad rates.
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