“I truly loved reading this book!! I will admit, when I first heard the title, there was part of me that was tempted to think that there wasn’t “anything new under the sun.” But, I was wrong. Ruth’s fantastic writing grabbed me from the start with the encouragement that each of us has AWESOME in us somewhere…and growing a great blog means finding YOUR awesome. I just can’t tell you how much I love that. 🙂 The rest of the book goes on to give motivation, inspiration, practical ideas and action points at the end of each chapter. She includes her thoughts and ideas on writing good content, SEO, Pinterest, ads, reviews, and so much more. I also love that we get a “behind the scenes” look at a big blogger’s blog & how-she-does-it type material. And, don’t worry, at the end of the book she assures you that no one can do it all. 🙂 She shares ideas for goal-setting and time management. As one who has been blogging for 6-7 years, but only recently started trying to grow my blog and make a small, part-time income from it, I found this book very helpful!!”
If you’ve gone with a self-hosted WordPress site like I suggested, you’ll have literally thousands of amazing free and paid theme options at your disposal. Plus, once you buy a theme (which are relatively inexpensive investments) like the one I use for my blog here, OptimizePress, you'll own it forever and get all the benefits of excellent support and customization options that come with premium WordPress themes.
Once you’re logged in you’ll get a popup screen that says, install WordPress or concrete5, just click on the green “Install WordPress” button. Next, it will ask you which domain you’d like to install WordPress on — choose your domain from the drop-down box and click on the green button, “Check Domain.” When the install starts, you’ll get a screen that says, “Ok, we’re setting up WORDPRESS for you!”
Thanks so much for this great post! I’m a new stay-at-home mom and was researching jobs I could do from home (so I could stay at home for the longterm!) and I kept coming back to blogging. I have read and re-read your post multiple times and downloaded Ruth Soukup’s book; so good! I feel like I’m much more set up for success and not floundering in the dark! I would love any feedback on my website!

I was wondering what your thoughts are on wordpress themes. I don’t want to get hung up on picking one, but I was wondering if you would recommend going with a free one or a premium one to start? And if you recommend a premium one, do you have a favorite site to get them from? I’ve read that free themes aren’t really a good way to go because you don’t get updates or support and they can contain malicious code, so I was just wondering what your experience is with themes. Thanks so much!
Over the years I have become quite the storyteller and everyone tells me I should right a book. It started in grade school and I just have always enjoyed being the center of attention. At the same time, I haven’t had much of a filter so I pretty much have always said it like it is. I also have never felt anyone person is better than another so I have treated celebrities the same as the homeless person on the corner. This has made for some pretty funny stories as well. I was wondering if people would read such stuff, is it worth my time, is it worth their time, I just don’t know.

“I came across an article from Chris Guillebeau said it’s really easy to write a traditionally published book, a self-published book, or a couple self-published guides, you know…100 blog posts, 50 guest posts, and then it goes on, a few long form pieces for some magazines, blah, blah, blah, in a single year. It said it’s pretty easy if you just write a thousand words a day.


Great post, blogging is hard and consistency is required. We run a Nature and travel blog and I think the most important thing we tell people is to start blogging with a purpose, Do not just start and end up soon. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.
Post your article links on social media and blog directories. Get traffic to your site with frequent updates on Twitter, Facebook, and other social media sites. Find blogging communities that match your readership and post links to relevant articles on their comments or forums. This helps in getting traffic to your site as well as raising your search engine rankings.
This includes what blogging actually is (and isn’t), understanding what successful blogging entails, examples of successful bloggers, and what you’ll need to have ready before even thinking about setting everything up. Then, we’ll give you step-by-step instructions for technically setting up your blog so you can start publishing content. Finally, we’ll offer you our hard-earned knowledge and strategies on how to get subscribers for your blog and even start making some money out of it.
You can also strategically rely on traditional post formats to help you along the way. At the end of the day, as long as your information is interesting, relevant, and sourced reliably, you’re on the right track. Don’t be afraid to experiment, but keep in mind it’s smarter to break the rules on purpose than by mistake. Read and learn from popular blogs in your niche and try out what works best for them.

Hi Ramsay, Happy New Year! Another great post from which established bloggers can also benefit. I’ve been getting bogged down with SEO recently so I’m glad of the tips in the comments thread about keeping it, mostly, simple and concentrating on good, long form content. I have a couple of questions. 1. in 2018 do you think narrowing down to a specific niche is super important or is multipotentialite blogging still going to be effective? Yikes – I know I need to work on my strategy 😉 2. I notice when I click on a link in your posts the new post doesn’t open up in a new window – evidently this isn’t an important back-end consideration for you, and perhaps something you do intentionally? 3. For selling a blog would you recommend Flippa or Empire and any chance of a new updated blog post on this (or is your previous one updated already?)


If you're unsure whether or not you've written a strong headline, take it for a test drive by using the free headline analyzer tool from CoSchedule. It's super cool—you just paste in the headline you're thinking about using, and it gives you a score on a scale of 0 to 100 (with 100 being a truly perfect headline), based on their analysis of millions of headlines.
Readers want to be entertained. Do you have a fascinating story? Do you lead a wildly interesting life? Are you outrageously funny? Everyone needs down time and plenty of blogs exist purely to entertain. With all the available entertainment these days, the key is providing something totally unique. As a bonus, you could be entertaining and helpful at the same time. For example, if your quirky family raises llamas, talk about how you raise llamas not just that you raise llamas. Entertaining + helpful = a great combination.
Learn from other top bloggers: If you don’t feel ready to connect with other bloggers in your space, at least try to learn from what they’re doing. For Silas Moser, one half of Chasing Foxes told me, you should study people who are good at what you’re doing: “Look at what works for them and see how you can use it. So many people told us ‘you could never make money from a blog.’ But you don’t have to reinvent the wheel. There are tons of successful bloggers out there that you can learn from and see what they’ve done and apply that to your niche.”
A blogger should always be ready to learn. I m still a learner. I read a lot of other blogs to gain more knowledge. Mostly bloggers share their experiences so that others can learn from them. So do spend some time to read other blogs so that you can increase your knowledge. I’m sure you are one of those who are willing to learn, and that’s why you are here. But even you achieve few goals and get initial success, don’t quit reading. Reading is an essential requirement which will help you to stay updated with the latest information.

If you scour the web, you'll find companies like Aweber, Get Response, Mail Chimp, Constant Contact and loads of others when it comes to email marketing. The first thing you need to do is to pick one of those companies and integrate it into your blog. Second, you need to develop a free offer. What will you give away in exchange for that lucrative email address?


If you're serious about marketing anything online, rather than opting for running ads on your blog (which won't make you real money unless you have at least hundreds of thousands of visitors per day) or engaging in affiliate marketing, you should build a topical lead magnet that will sell a digital product or offer that you create in the back-end. The lead magnet will entice people to sign up to your list and provide you with their email address.
Blogger allows its users to choose from various templates and then customize them. Users may also choose to create their own templates using CSS. The new design template, known as "Dynamic View", was introduced on 31 August 2011[19] with Dynamic Views being introduced on 27 September 2011.[20] It is built with AJAX, HTML5, and CSS3. The time for loading is 40 percent shorter than traditional templates, and allows user to present blog in seven different ways: classic, flipcard, magazine, mosaic, sidebar, snapshot, and timeslide. Readers still have the option to choose preferable views when the blog owner has set a default view.[21] Some of the widgets (e.g., Labels, Profile, Link List, Subscription Links, Followers and Blog Archive etc.) are available for Dynamic Views; other templates are chosen by the blogger.
“I’m a veteran blogger, headed into my 6th year of writing to a smart and engaged community on a variety of lifestyle topics.  I didn’t get to Chapter 2 before I was so compelled by her invaluable advice that I stopped reading and started implementing her smart and savvy tips on my site.  Four hours and a much better navigation bar later, I started reading more and found no less than fifty things that I could be doing better to make my site more reader friendly.  This is probably the 10th blogging ebook I’ve read, but  by the far the best.  She is brilliant and generous and you will be amazed at the pearls of wisdom in this little volume.  I love her style, which  is the perfect blend of the philosophical and the practical and I can’t tell you how many times I’ve referred back to her advice for my own blog.   It’s been a month since I employed many of her techniques and my traffic and income are up 25%.  I’m so glad she took the time to write this.  It’s a gift to the blogging community.“

Finally, when looking around for the right personal finance software that meets your needs, make sure that you’re comfortable with the program’s interface. It shouldn’t be expected that you recognize every single feature instantly, but if the features don’t seem readable and manageable to you, then you’re not as likely to use it and get the full benefits.
28. Subscription – If you think of something valuable (newsletter, online magazine, etc.) that you can consistently offer on a certain basis (weekly, monthly, etc.), you may want to offer a subscription service. This could be a fee charged each time your product is sent out or on a monthly basis. Either way, this has to be something that your customers can only get by subscribing to your website.
Social Media – To help spread the word about new posts on your blog, you'll want to create social media profiles with some of the various platforms like Facebook, Twitter, Pinterest, Instagram, Google Plus, LinkedIn, and YouTube. Each platform has its own pros and cons and which ones you choose to use will depend on your bandwidth and niche. I suggest starting with two – three and investing time in nurturing and growing them before adding more to the mix.
Hi Yaro, as usual a very strong and detailed post. Yes, nowadays it is very easy to get lost in the jungle of blogs. I think that if you plan to make a business with blogging, like I do, you first have to thoroughly study all the options available. And those options, as you just have mentioned, are ever increasing. Then there are people like me, who are artistic and thus more emotional, but also a bit introvert on the other site. I think the key to online success, or at least partially, is to literally start communicating with your future prospects. In the beginning that’s a bit scary, however I see a pattern emerging here. Talking to your prospects or subscribers is crucial for finding out what your audience is looking for with regard to both content and products. Even if you have a great sales funnel, it’s not of much use if you don’t know your audience well enough. This takes time, not only for yourself, but also for your future followers to accept you as their friend and mentor. It’s not only you who is shy, your audience is too.
Use a system like W3 Total Cache or WP Super Cache and turn on browser caching to ensure that you speed up the delivery of your webpages. In the beginning, this might not seem as important. But as you grow and your traffic increases to thousands of visitors per day, this will be critical. Use Google's Page Speed Insights to test things before and after the installation.
Be discerning about how you interact. This isn't the place to be feeding the trolls or sociopaths. If someone is nasty, pushing for a fight or defamatory, do not interact with them. You might consider reporting them to your site host if relevant, or the police if they're threatening. Take defamatory comments seriously; see a legal adviser for assistance.
Although I do think conversions are the most important thing I can recall when I first started out one of my sites and I was starting to get regular daily traffic of around 10 uniques, and then I had one day that spiked to 200. That was a very encouraging day. Just seeing that traffic spike gave me confidence and a drive to work harder towards my next goal. I had not made any conversions yet, no money. However, seeing that my hard work was doing something was very encouraging.
Step 4: Stop displaying how many likes you have. If you have like buttons on your posts from for example Facebook or LinkedIn that display how many likes/upvotes you have from each social media network then that can drag the load times down. I chose to stop displaying how many likes my posts got from each network and only kept the buttons. It made a big difference. You can also choose keep the number of likes but display buttons from fewer social sites, maybe just 2-3.
Starting a blog that actually makes money involves a great deal of writing. But not just any writing. You need to write keyword-focused content and do it repeatedly. When it comes to writing your content, there are a ton of rules that you should follow if you want it to be effective when it comes to SEO (in fact over 200+ which you can learn about here), but try not to allow that to overwhelm you.
Be professional. When you submit a résumé, don’t type it in ALL CAPS and please don’t avoid the caps lock like the plague. Know how to use it without looking incompetent. Write in complete sentences with proper grammar. Of course, there will be exceptions, but even with the exceptions, you must keep it professional. You’re building their view of you.
My name is Jamie Spencer and I have spent the past 5 years building money making blogs. After growing tired of the 9-5, commuting and never seeing my family I decided that I wanted to make some changes and launched my first blog. Since then I have launched lots of successful niche blogs and after selling my survivalist blog I decided to teach other people how to do the same.
Brainstorm keywords for each blog post. Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will increase the visibility of your blog, attract more readers, and show them advertisements they are likely to click.

Premium content can mean any type of content you charge for - an ebook, whitepaper, downloadable guide, etc. But what I'm referring to here is pay-gated content. Basically you just put some awesome content up behind a paywall, which means visitors pay to access it. You can get your own paywall set up in 10 minutes or less using a plugin like MemberPress or Paid Memberships Pro.


In addition to getting new readers to your blog, you will also want to make sure your current readers are coming back. This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post something new on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your readers.

The time you invest to make any significant amount of money is the same amount of time it takes to build a course or other offerings. If you want to make good money with ads (in the thousands), then you need to get 100s of thousands or millions of pageviews a month. This takes time and in that time you could just as easily build up your mailing list, create an infoproduct and make thousands whenever you want.


When people pay attention, not only are they engaged, which is great for Google, but they’re also likely to share and comment on your work. These are all indications of engagement. And those share links help you considerably as long as they’re real and they’re organic. You can’t just go out and buy shares or engagement. You won’t make any traction like that.

If you put your nose to the grindstone — you can earn good money within a year, but the general rule of thumb is blogging is not the fast lane to making cash quickly. I’ve been blogging for nine years, but it took me five years to hit the six-figure mark. Bloggers like Sarah Titus have hit the six-figure mark within a year. Kristin Larsen started making $3,500 a month at the five-month mark. You can read their stories below:
A blogger should always be ready to learn. I m still a learner. I read a lot of other blogs to gain more knowledge. Mostly bloggers share their experiences so that others can learn from them. So do spend some time to read other blogs so that you can increase your knowledge. I’m sure you are one of those who are willing to learn, and that’s why you are here. But even you achieve few goals and get initial success, don’t quit reading. Reading is an essential requirement which will help you to stay updated with the latest information.
I want you to have realistic expectations, though. Those results are not the norm. My first month of monetizing my blog I made several thousands of dollars. But that occurred after I had been blogging for eighteen months. But do the math – I’m estimating my business will earn six-figures in ** the second year**. And I’ve never monetized a blog before!
The most successful bloggers are not afraid to think outside of the box. They know how to effectively market their blogs. They are artistic or otherwise graphically inclined for website design. They know how to use social media to promote their blogs. Simply put, as a blogger, if you do not have writing and editing skills, you can always hire an editor. But if you are not clever, creative, motivated, innovative, strategic, and forward-thinking, your blog will not thrive.
With practice and a little effort, you can easily build your base of fans and followers. As you become known as an expert in your niche, you can inspire, encourage and help your followers make a difference in their own lives. Along with your blogging journey, you will make new friends and connections throughout the world. If you like to travel, that means a lot of couches are available for you to snooze on while winging your way around the globe!
So, what do you want to call your blog? Maybe it’s YourName.com. Maybe it’s YourBusinessName.com. Or maybe it’s a creative brand name you thought up. If you’re having a hard time thinking of a good domain name, try Wordoid, a wonderful naming tool that will give you plenty of great options. Just make sure you don’t buy the domain from them since Bluehost will give you a free domain. (If you’ve already purchased a domain elsewhere, that’s okay, too, because Bluehost will make it easy to transfer your existing domain during the set-up process.)
Most bloggers actually welcome the advance to create great content for their platform. So you shouldn’t be shy in at least trying. There’s no harm in trying. If you succeed, then it will be a big win. If not, continue to network and add value on your own, and eventually, as you build it, they will most certainly come. Just don’t expect it to happen quickly or easily.
I want you to have realistic expectations, though. Those results are not the norm. My first month of monetizing my blog I made several thousands of dollars. But that occurred after I had been blogging for eighteen months. But do the math – I’m estimating my business will earn six-figures in ** the second year**. And I’ve never monetized a blog before!
Number of pictures – Ordinarily, up to 1 GB of total storage, shared with Picasa Web. If you've upgraded to Google+, your photos will be stored in Google Photos, where you have 15 GB of storage space shared with Gmail and Drive. However, if one has signed up for Google+ account, images less than 16 megapixels (4920 x 3264)[33] would not be counted to this storage limit. For users not signed up for Google+, 800 x 800 pixels and below images would not be included in this storage space.
Transparency. Being transparent is different from being honest. You needn’t share every detail about your life just for the sake of being honest. Always be honest, and be transparent when it adds value to what you’re writing. (Because everything we write must serve the greater good, you won’t ever see pictures of us using the restroom—that’s just not relevant.)
I would also suggest that if bloggers have the time, they need to think about their social media strategy too as this can help amplify your posts. I’m not talking about just setting up social accounts for the sake of it, but to really think about what platforms your social audience is most likely to be using. And not to start off with them all at once, see how it goes and adapt and refine. Once you’ve got the foundations right then look to open it up to other platforms.
Henry Croft launched GymTalk in March 2014. He turned his blog into a full-time job within one year. It earned 420,996 page views, received two fitness blogging awards, and earned $15,000 during that time. He started while still working a regular day job. Most of his effort went into developing a unique brand personality, following a strict content strategy, and even hiring writers to help him product top notch information.
You’ll Become a Better Thinker – blogging forces you to think, research, and then type your thoughts into the computer. It’s much more involved than I just made it sound. Try writing for 5 minutes without stopping if you don’t believe me. It takes critical thinking and concentration. You will think deeply and with more clarity as you practice writing.
This obviously isn't a book on SEO techniques, but I totally disagree with the author that SEO is an "old school" way of generating traffic. The bulk of my traffic has always come from search engines and, while social media is changing how we use the internet, I don't think enough emphasis can be put on the importance of search engines as a source of traffic for most blogs.
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