Bloggers like Michael Hyatt, Yaro Starak, Brian Clark, and Ramsay of Blog Tyrant (among many others) have learned to invest time, energy, and money on creating timeless and useful products. This information comes in the form of eBooks, software, themes, plugins, online courses, etc. so that their audience can learn and advance their understanding in a short amount of time.
Just started an idea and discovered your info. Very helpful. I am over 50 and a little late in the tech game because of past jobs that required little or no time in front of a computer. I am a very good writer with many a published article to my name over the years BUT now journal writing by hand does little or no good in the world of tech. When I get this blogging thing going, it is gonna explode.
Since I have a large proportion of freelancers in my audience, he offered to set me up as an affiliate where I'd earn a set fee for each new paid subscriber that signed up as a result of an email or clickthrough from my blog. The week I sent my first email out to my community about SolidGigs, nearly 100 people signed up to try it out. And that number's only continued to grow over the months, adding more to my recurring income that comes from this channel.
Make money from home. Blogging can be quite lucrative if done correctly. The top bloggers in the world obviously earn quite a bit, but even a part-time blogger can expect to make a nice profit if things are done correctly. The best part about it is that blogging is a form of passive income, since you can spend just a few hours a week writing a blog post and then continue to make money from it long after the blog post is written. I go into much more detail on how to blog for money later in this guide.

Create and customize your blog. If you are using a free service, there should be a tutorial to guide you through the initial steps of setting up your blog, as well as a forum for people to ask questions. If you are hosting your own site, you will need someone with web design experience to customize your blog, or you can use software such as WordPress.org to use the same structures available at free services.


Brainstorm keywords for each blog post. Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will increase the visibility of your blog, attract more readers, and show them advertisements they are likely to click.
“As a new blogger, I have been wanting a conversation–-a seasoned blogger to talk to me about the most popular ways to monetize my blog, the pros and cons of each of them, and give me realistic tips and goals to reach my future goal. Ruth did all of this. She has such a fantastic writing style that you feel like you are sitting down with her over a cup of coffee. The material is easy to navigate, covering the importance of good content before anything else, Pinterest, media kits, reviews, ads, and a whole lot more. Ruth is incredibly level-headed in her approach to monetizing her blog and truly believes and promotes that a blog full of good ideas, content and writing must come first. My favorite part is that every chapter ends with a “plan of action” which is great if you are truly looking to improve your blog. I can’t wait to put her tips and ideas into action and watch my blog grow!“ -Maggie @ The Love Nerds
Thanks so much for this article and all of the links! I’ve been thinking about blogging for the past year. This year I started my Instagram page and just this week joined Twitter and Facebook as a means of (hopefully) expanding once the blog is underway. My first dilemma however, is the name! For the past four months, I have been @travelsandtantrums on IG (and the other platforms) however, I am thinking of changing that name as it began as a way of documenting our big family trip this year – I hadn’t counted on growth (as you talk about in your articles). Also, as our kids grow up, I hope that the ‘tantrums’ will subside – so, I don’t know whether to stick with what I have or to change to a more ‘family/reality’ name. It is catchy but is it relevant if we are not ‘travelling’ all the time? Hmmmmm. I’d love to know what you think!

When I started this book, I honestly was considering what the heck I was doing with my blog. It wasn’t fun anymore! Ruth really helps you rethink your direction, and motivates you to find what you really enjoy doing, which will make you do that better than just ‘whatever’. She also has a great ‘Action Plan’ at the conclusion of every chapter that really help you stay organized and break things down. Her down-to-earth talk and honesty really brings her message across, and helps the reader feel that making money with your blog is completely do-able. She also points out that nobody can do everything, offers helpful organization and time management tips, including free printables, and just gives you that ‘push’ you need to take your blog to the next level.
About Blog Helping you win loyal friends through your communications. I’m an outstanding writer, speaker, and community builder who understands how to motivate people. Passionate about social change, I left a senior management position so I could help nonprofit organizations tell their stories in person, in writing, and through social media. Blog by Dennis Fischman.
In case you don’t know what Adsense is or how CPC advertising works (cost-per-click), basically Google gives advertisers a pre-determined amount of money each time someone clicks on an advertisement on your blog (from as small as $.01/click to some keywords raking in as much as $100/click based on a bidding system/how competitive a particular keyword is).
You have provided a substantial amount of information regarding Bluehost and Word Press which is most helpful to say the least. What I would like to do is create a site which I can display and sell products from. Can I use Bluehost and WordPress to do this? If so, how do I go about it. What plan should I consider? I’m looking for ways to make money from home.
W3 Total Cache – Absolutely essential. This is a plugin that will make your website load faster and put less stress on your hosting account. It's very important to have it to prevent your website from crashing when one of your articles or other content goes viral on social media or is mentioned on a popular website and many thousands of visitors may pour in quickly.
You’ve given me some interesting things to think about, and no mistake. At the moment, video plays a supporting role and audio none at all, so I guess I’m going to have to consider repackaging new posts to these delivery methods. It was something that hadn’t occurred to me at all until I found this post. My main problem is that I have a face that is good for radio, a voice best suited to silence and a budget that won’t allow me to remedy either one. However, I guess with practice the voice will improve and the face can be replaced by graphics {grin}.
The most successful bloggers are not afraid to think outside of the box. They know how to effectively market their blogs. They are artistic or otherwise graphically inclined for website design. They know how to use social media to promote their blogs. Simply put, as a blogger, if you do not have writing and editing skills, you can always hire an editor. But if you are not clever, creative, motivated, innovative, strategic, and forward-thinking, your blog will not thrive.
Some people still don’t know what is a blog? A blog (shortened from the phrase “weblog”) is known as many things—a digital magazine, diary, newscast, collector’s meeting place, a showcase for your art, information sharing, teaching hub, a place to learn and…well, almost anything you want it to be. A typical blog combines text, images, videos and links to relevant pages and media on the Web. Blog readers can leave comments and communicate with the author. In fact, dialogue and interaction are a popular part of a blog’s success.

Jaime, great article that you have posted on how to make money with blogging. Lots of informative concepts which a lot of other blogs would have over complicated but you have made it so simple that I find it so easy to read and take notes. I like it how you have broken it down to steps to follow which is great for the first time blogger just getting started in what appears to be an Internet jungle.

The problem is that in order to build your audience and increase the size of your platform, you need visibility. But in order to be visible, you need great content. However, if people can’t discover your great content, how are you supposed to build your audience? If you know anything about SEO, then you know that it’s the proverbial Catch-22 at the outset.
Really excellent article. One suggestion or caution with Godaddy though…Godaddy has a product called WordPress Hosting. I signed up for it, and all was fine until I installed a plugin which had a special requirement that needed to be set up by the webhost. (something in the server side settings). I called Godaddy and they advised they can’t make those changes. Only on their individual hosting plans would that have been possible. This is a rare event, but worth keeping in mind. When you go for your own hosting you have more flexibility.
Readers want to be entertained. Do you have a fascinating story? Do you lead a wildly interesting life? Are you outrageously funny? Everyone needs down time and plenty of blogs exist purely to entertain. With all the available entertainment these days, the key is providing something totally unique. As a bonus, you could be entertaining and helpful at the same time. For example, if your quirky family raises llamas, talk about how you raise llamas not just that you raise llamas. Entertaining + helpful = a great combination.

If you're passionate about a subject and you have decent writing skills, blogging definitely could be an alternative career path for you. The short answer is, yes, it is possible to make a living—a very good one, even—by writing online. On the other hand, the hard truth is most of the millions of bloggers today don't make enough to support themselves just with their blogs. Let's take a look at what's involved.
The first thing we did when starting our blog was go to Bluehost and register our domain, which is free with hosting. We’ll explain hosting in a moment, but let’s talk about your domain name first. Your domain name is an important part of your blog because it creates a first impression—it is the name of your blog. Also known as your URL, your domain is also your address on the web. For example, our domain name is www.theminimalists.com.
Okay, so there are a ton of other considerations. For the sake of brevity, I’ll have to skip over all the little nuances that are involved with configuring things properly and optimizing for things like search engine optimization and installing plugins and so on. If you want to learn about SEO, I would recommend checking out my course on Udemy or one of my books or audiobooks on the topic.
Help document travel, education and other life events – Sometimes, people start blogs to help document some kind of journey. That journey might be traveling to some far-off destination. That journey could also involve learning a musical instrument or a new language. It could also involve a life event such as getting married, divorced or fighting through a health scare.
When Jeff and I started blogging about finance and investing last year, we knew that you could use a blog to generate income but we wanted to focus on building a library of content first, before we looked at ways to generate additional revenue. We wanted to focus on growing on a local level here in Virginia and then scale up and look for opportunities to make moves online.
Most hosting providers will provide you with a WordPress plugin and make it relatively easy to install WordPress on your hosting account. But it's your duty to locate the right provider and get the right hosting account. In the beginning, you won't need a high capacity account. But as you grow, you'll need to ensure you have the right amount of space and bandwidth to support your traffic. Those are good problems to have, but you won't have them in the beginning.
Your newsletter is all yours. Unlike social media sites, your newsletter and email subscribers are all yours, and you have their undivided attention. You don't have to worry about algorithms not displaying your content to readers, and this is because they are your email subscribers. You aren't fighting with anyone else to have them see your content.
Solid numbers about blogging incomes are hard to come by. For example, in the US, the Bureau of Labor Statistics lump bloggers in the very broad category of “Writers and Authors” which has a median income of $61,240 per year. That’s not an accurate measure since there are vastly different occupations included in that category. Information from small surveys and anecdotal evidence can also be found online, but much of it is outdated or taken from tiny sample sizes.
As you'll see, my first year of blogging saw only about 9,000 total readers, but I wasn't really taking blogging seriously and I was still learning how to drive traffic. In my second year, you'll see traffic begins to pick up dramatically as I start to figure out who my audience is and which traffic strategies work best for me—that's when I started driving almost as much traffic per month than I'd gotten in my entire first year.
The best avenue for making money from your blog is through email marketing, plain and simple. Hands down, this offers one of the quickest and surest strategies for earning an income through your blog. But before you get there, you need to sign up to an email marketing platform like Aweber, ConvertKit, MailChimp, Constant Contact, InfusionSoft or any other number of platforms that exist out there.
Write down every topic that you are knowledgeable or passionate about. You'll have a much easier time making money from a blog you are interested in, rather than trying to write content you don't like because you think it will make money.[1] Some examples are hobbies that you enjoy, your career, or some specific and miscellaneous knowledge that you have.
Thanks so much for this great post! I’m a new stay-at-home mom and was researching jobs I could do from home (so I could stay at home for the longterm!) and I kept coming back to blogging. I have read and re-read your post multiple times and downloaded Ruth Soukup’s book; so good! I feel like I’m much more set up for success and not floundering in the dark! I would love any feedback on my website!
Thank you for this post. I am a SAHM of 3 kids. With only one source of income, I would love to be able to create some extra income blogging to help my family out. I love to share ideas and recipes online so I really feel like blogging is my calling but I am nervous to start because I feel like there are so many different directions to take and I want to know I am going to do everything I can to be successful.

WordPress also have a variety of plugins that make it easy to put social sharing buttons on your blog posts. Some people like to limit the number of plugins they use on their WordPress blog because it can slow the blog down and it can open your blog up to more attacks, butt a social sharing plugin is one that should have high priority if you do choose to use plugins.


This step should have been obvious by this point in the article. Again, creating content or products based on what you feel would be most successful is risky. It’s next to impossible to replicate what another, more successful blog is doing and expect the same results for yourself. It’s better to know who you’re targeting, what their biggest pain points are and what products you want to use to target those pain points. A content marketing strategy will help you plan more effectively.
You can also strategically rely on traditional post formats to help you along the way. At the end of the day, as long as your information is interesting, relevant, and sourced reliably, you’re on the right track. Don’t be afraid to experiment, but keep in mind it’s smarter to break the rules on purpose than by mistake. Read and learn from popular blogs in your niche and try out what works best for them.
Congratulations, you’ve completed reading the “How to Start a Blog” guide! By now you should have your own domain name, hosting space and your blog set up. Next, you will need to get familiar with the WordPress dashboard, learn how to make desired changes, learn blogging basics such as content creation and promotion in order to become a successful blogger. Check out our Resources and Blog sections to learn how to run your blog.
Use a contextual ad service. Once your blog contains high quality content and has begun to attract an audience, you can make money using Google Adsense, WordAds, or any other contextual ad service. These automatically generate ads in the amount, size, and placement you specify, matching the ads chosen to the topics you write about. The more readers who click on the ads shown on your site, the more money the advertisers will pay you.
We use BYLT for our theme, a platform created by SPYR. They have a number of beautiful, simple WordPress themes to choose from, and, in fact, you can purchase the same theme we use if you like. Simply go to their site and find the theme that best fits your desired aesthetic. BYLT’s themes are feature-rich plus, once you buy your theme, you will have the same team supporting your work that we trust to support ours.
You can become a successful blogger if you are a good communicator. Some people think that a blogger’s work is over after writing the article. But they are wrong. The main work starts after the completion of the article. A blogger needs to promote that article on social networking sites and then he should also reply to all the comments he got on his article. You need a good communication skills for this. So improve your communication skills if you want to become a successful blogger.

Really excellent article. One suggestion or caution with Godaddy though…Godaddy has a product called WordPress Hosting. I signed up for it, and all was fine until I installed a plugin which had a special requirement that needed to be set up by the webhost. (something in the server side settings). I called Godaddy and they advised they can’t make those changes. Only on their individual hosting plans would that have been possible. This is a rare event, but worth keeping in mind. When you go for your own hosting you have more flexibility.

Protip: Back in the day, when there weren’t so many blogs online, you could almost pick any topic and run with it. Now, not so much. There are definitely niches that are really, really full and therefore difficult to break into. How do you know? If you can easily find several dozen popular blogs on the topic, you might rethink your topic. On the other hand, just because a niche is big doesn’t mean it’s a bad idea to choose it. After all, a large niche means there’s a market for it! In that case, you’ll have to find a really unique angle. Spend time watching the main players. Knowing your way around will help you fine-tune the “thing” that will make you stand out.
Affiliate marketing is my absolute favorite way to make money blogging. I love it because it can feel quite passive. You can create just one blog or social media post, which can potentially still earn you money years down the line. Now, you will have to maintain the post and keep generating traffic to it. Still, with affiliate marketing, I can relax a little and enjoy life more, all while knowing that I am earning a great living promoting products that I use and enjoy.
Always keep a capture device close by. Ideas can come to you at any time and if you don’t write them down then they can easily be forgotten and lost. So write down every idea for a blog post that you get and then evaluate if it's a good and useable one later on. I use a memo app on my smart-phone for this when I am out and about. And my computer when I'm at home.
Earn a living doing what you love! Whether you have been blogging for years or just a few weeks, How to Blog For Profit (Without Selling Your Soul) will prove a valuable resource. The expanded second edition, offers solid advice and practical action plans for creating an authentic, successful, and profitable blog.  Ruth Soukup shares how she grew her own blog to over one million monthly visitors, while earning a full time income, and writing about the things she truly cares about. In this book you will receive actionable steps to be able to achieve your goals:
Great post, blogging is hard. We run a travel blog and I think the most important thing we tell people is to travel with a purpose, Do not just wander around the world aimlessly. (Like ours is to experience and document the Top 100 Travel Adventures) So many travel blogs do not really have a purpose or a niche. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.

Domain Privacy Protection: We can’t put it better than Bluehost does: “The whois information for any domain name is available to anyone on the internet. Your whois information can be harvested by marketing companies, which will give you unwanted solicitations. When you add Bluehost Domain Privacy to your registration, the only information listed in the whois will be Bluehost.” Basically, it’s an issue of privacy. Decide whether you want it accordingly!


Use a contextual ad service. Once your blog contains high quality content and has begun to attract an audience, you can make money using Google Adsense, WordAds, or any other contextual ad service. These automatically generate ads in the amount, size, and placement you specify, matching the ads chosen to the topics you write about. The more readers who click on the ads shown on your site, the more money the advertisers will pay you.
Now you’ve got many different options to start earning online. If you saw something that really interests you, try it out and learn more about it. If you’re really wanting to make a full-time income online, you need to be dedicated to learning how to do what you want to do. There are tons of free resources out there. You just have to search for them!
If you are interested in covering a broad topic that many people already write about, create multiple specialized blogs instead and link between them when the subjects overlap. For instance, if you are a nutrition expert, write one blog about healthy weight management, another one about child nutrition, and another about growing your own vegetables.
Anyhow, the good thing is I think we can very reasonably expect a warning before anything like that happens. Enid Hwang (one of Pinterest’s top honchos) recently spoke at the AdThrive Summit and shared that Pinterest does penalize/look down on/treat any differently an approved API partner (like Tailwind) than it would someone who is manually pinning — this has been known for some time, it was just nice to hear them reaffirm it (any conjecture beyond that is merely a rumor).
Search for blogs that cover similar topics. Use a search engine and the search bar on blog hosting sites to find blogs that cover your topic or related topic. Read a few blog posts from the most popular ones, that show up high on the search ranking, have the most comments, or display a readership of 20,000 or more.[7] Get an idea for how much interest and competition there is.
I’d like to start a blog, I feel it’s easy but with all the info don’t know where to start. The goal is to have fun with it and earn potential income. How do I come up with great topics people would go for. I tried this kinda before but didn’t complete process. It gave me headache 🤦🤦. By the way thanks for your blogging education. Very informative..😊
Sometimes this means they post once a week while other times it means they post on the same day of every week. Some even post multiple times a week, but it all depends on how much quality content you're able to produce. Consistency isn't all about your editorial schedule, either. It's also about the type of posts you publish as well as the intros and outros you use for every post. It's even about the styles you use on your blog for fonts, images, buttons, colors and more.
There aren’t many options in the quality, low budget hosting scene. We went with Bluehost for hosting and we recommend their services. I did a lot of research before starting the site and kept getting recommendations for Bluehost. They have worked really well for us (We are still using them after 2.5 years of blogging) and the price was the lowest that we found. In addition, there are a couple of other benefits.
There aren’t many options in the quality, low budget hosting scene. We went with Bluehost for hosting and we recommend their services. I did a lot of research before starting the site and kept getting recommendations for Bluehost. They have worked really well for us (We are still using them after 2.5 years of blogging) and the price was the lowest that we found. In addition, there are a couple of other benefits.
Sometimes this means they post once a week while other times it means they post on the same day of every week. Some even post multiple times a week, but it all depends on how much quality content you're able to produce. Consistency isn't all about your editorial schedule, either. It's also about the type of posts you publish as well as the intros and outros you use for every post. It's even about the styles you use on your blog for fonts, images, buttons, colors and more.

Be professional. When you submit a résumé, don’t type it in ALL CAPS and please don’t avoid the caps lock like the plague. Know how to use it without looking incompetent. Write in complete sentences with proper grammar. Of course, there will be exceptions, but even with the exceptions, you must keep it professional. You’re building their view of you.
So now you have 15 reasons why you should start a blog, and we’ve shown you how to start a blog, step-by-step, based on our personal experience. But after giving you those detailed instructions, which could save you hundreds of hours of wasted time, we also want to give you some good reasons why you should not start a blog. (Keep in mind that these reasons are just our opinions, and we do not pretend to offer them up as a collection of empirical blogging maxims.)
Great question! Yes, starting on a free platform limited my visibility to search engines (there are so many spammy blogs and sites that are self-hosted, I think that google just ignores all of them). They also don’t have the speed that self-hosted plans can. (readers don’t want to sit around waiting for a site to load) While you can do custom blog URLS with some free platforms, if you have the /blogger or /wordpress web address, it just doesn’t look as professional or legit to potential readers and sponsors. It also limited my ability to customize and optimize my blog design for growing my audience and income. There may be other reasons someone more technical than myself could explain, but all in all, I saw my traffic increase almost over night after I switched over. I hope that helps a bit! Best wishes with your blog!

Brainstorm keywords for each blog post. Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will increase the visibility of your blog, attract more readers, and show them advertisements they are likely to click.


If you are interested in covering a broad topic that many people already write about, create multiple specialized blogs instead and link between them when the subjects overlap. For instance, if you are a nutrition expert, write one blog about healthy weight management, another one about child nutrition, and another about growing your own vegetables.

This is where you'll select the best hosting plan (more details about hosting in the next section of this guide below, but hosting is the service that actually gets your blog hosted and keeps it live on the Internet). Personally, I highly recommend choosing the Choice Plus plan—because it comes with Domain Privacy, which will protect your personal information (your full name, email address, phone number and home address) from being published online. That means no spam/scam emails or phone calls.
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