Create a basic logo using a program like InDesign, Photoshop, or a text editor (note: even though we have no design skills, we were able to use Apple’s Pages application to create our simple logo after downloading some free vector art and choosing the typeface that best suited our aesthetic), or you can hire someone like 99designs to design a professional logo.


Blogger is a blog-publishing service that allows multi-user blogs with time-stamped entries. It was developed by Pyra Labs, which was bought by Google in 2003. The blogs are hosted by Google and generally accessed from a subdomain of blogspot.com. Blogs can also be served from a custom domain owned by the user (like www.example.com) by using DNS facilities to direct a domain to Google's servers.[4][5][6] A user can have up to 100 blogs per account.[7]
Years ago I had some articles or blogs that I posted on WordPress & a few other sites. The site supplys some kind of a dashbord that shows how many people read my content each month. It also shows how much I earned each.month. I have never received any payment from this company. I was wondering if you can tell me where to go or who to contact about this. If I would recieve the pay for my contribution it could be a great side job. I eagerly await a response. Mary

Wow, you really are just a breath away from starting your blog, and wish all the passion and organization you already have, you have such a great start. I know I already mentioned in the post, but I wouldn’t let choosing a domain name hold you back from starting your blog as it really can be changed pretty easily down the road if you find you just hate it. Some variation on your own name is an easy place to start. I hope to hear back from you someday soon that you’ve started your blog! :)
Of course, offering products and services doesn’t have to be mutually exclusive from using ads. You can do both, but what I see happen is that when you start to make $5 from ads you try to figure out how you can make even more and that becomes your focus. The tactics you use to boost your ad revenues are often the ones that prevent you from building your list and promoting your own products.
Consider “bonus content.” For example, if you run a podcast on your blog, you might consider having the standard episode available for free but a longer version or additional content for a small fee. Dan Savage’s extremely popular “Savage Lovecast” runs on this model, where standard episodes are free and “magnum episodes” (longer, with no ads) are available for a subscription fee.[61]
Although I do think conversions are the most important thing I can recall when I first started out one of my sites and I was starting to get regular daily traffic of around 10 uniques, and then I had one day that spiked to 200. That was a very encouraging day. Just seeing that traffic spike gave me confidence and a drive to work harder towards my next goal. I had not made any conversions yet, no money. However, seeing that my hard work was doing something was very encouraging.
Sign up to place ads on your blog. Placing ads can be an excellent source of revenue for your blog. With “pay per click” (PPC) ads, you get paid when visitors to your blog click on ads that lead to other clients. You usually need to already have a strong readership and high visitor counts for ad buyers to be interested in your blog. Here are some examples of websites that pay you to place ads:[39][40]

This includes what blogging actually is (and isn’t), understanding what successful blogging entails, examples of successful bloggers, and what you’ll need to have ready before even thinking about setting everything up. Then, we’ll give you step-by-step instructions for technically setting up your blog so you can start publishing content. Finally, we’ll offer you our hard-earned knowledge and strategies on how to get subscribers for your blog and even start making some money out of it.
And that’s totally fine (hint: I don't either)! There are some incredible free blog photo and design resources you can use to enhance your posts, even if you’re not very design-minded at all. You can even just use product screenshots throughout your content, depending upon the subject matter—take for example my recent article about the best CRMs for small business.

Your domain name may be the highly popular “dot com” or it may be country or niche specific. From .us (United States) to .co.uk (United Kingdom) and from .guru (yes, for life coaches) to .sport (for sports related domains), these top level domains (TLDs) are added to any domain name in order to point to their location. The general rule is to go for a “dot com” domain, but some of the other extensions can work. For example “dot net” or “dot me.”

It’s only finally getting into my head that it will only ever be a small percentage of my audience that really matters in terms of supporting my business. I was always so worried about not alienating the Big Crowd that I missed a ton of chances to focus on the people who really do understand my overall message and want to go deeper. This post (and especially the comment thread) has been wonderful and is helping me to clarify my new philosophy.


WordPress is free open source software – you are referring to your web hosting company. Web hosts will inform you of any charges in advance and it is very easy to move to a new host. Some web hosts offer free transfers if you sign up for a contract of 12 months or more. The other thing to do to avoid sudden price hikes is pay for 36 months rather than 12.


Obviously, you can blog about almost anything. However, you won’t succeed at it if you’re not staying true to yourself. Don’t blog about something you’re not passionate about. Don’t blog about something you’re not knowledgable about. You have to have some degree of knowledge and a big degree of passion. That’s just how it works if you want to succeed.
The next step in starting a blog and eventually earning a healthy income, is to find a good domain name. Domain names are in high demand these days, and there are all sorts of new extensions available. However, I would recommend that you stick with the dot-com domain extension. If you can't find it through a regular search, try GoDaddy Auctions or another domain auctioneer.
Easy Social Share Buttons – This one is the best social media plugin I have found. You use it for adding the buttons you see on just about every website so your readers can share your content on social media like Facebook, Twitter and LinkedIn. A premium plugin but it only costs $14. Well worth it since it loads faster and looks better than the previous free ones I used to use.

Don’t get me wrong I have made many mistakes along the way but once I knew what I was doing it became a lot easier and more enjoyable. Many of my friends have emailed me or called me to find out more about “What Jamie Does”, but it can be a little hard to sink in at first as to how you can actually make a real income from running a successful blog(s). Therefore I have decided to create this guide for my friends, family, email subscribers and anyone else who wants to start doing “What Jamie Does”.
Write down every topic that you are knowledgeable or passionate about. You'll have a much easier time making money from a blog you are interested in, rather than trying to write content you don't like because you think it will make money.[1] Some examples are hobbies that you enjoy, your career, or some specific and miscellaneous knowledge that you have.
About Blog Helping you win loyal friends through your communications. I’m an outstanding writer, speaker, and community builder who understands how to motivate people. Passionate about social change, I left a senior management position so I could help nonprofit organizations tell their stories in person, in writing, and through social media. Blog by Dennis Fischman.
Thanks so much for this great post! I’m a new stay-at-home mom and was researching jobs I could do from home (so I could stay at home for the longterm!) and I kept coming back to blogging. I have read and re-read your post multiple times and downloaded Ruth Soukup’s book; so good! I feel like I’m much more set up for success and not floundering in the dark! I would love any feedback on my website!

And while the name you choose is one of the more important parts of setting up your blog, remember that it's something you can always change in the future—so don't let this step hold you back. Just choose something that's close to the topics you're planning to blog about, or you can even grab yourname.com or yournickname.com (like I've done with my blog here) and let's keep moving.

Learn about search engine optimization (SEO). The very basics of this is knowing which keywords to focus on. These are what people are searching for in the search engines, and how they might find your blog. Some of these keywords get a lot more searches than others get, so it's in your best interest to eventually choose the ones that do get searched for often. Keep in mind that these are often more competitive than ones that are searched for less -- but you might get lucky.

Thanks Zee! It’s definitely an investment- more so in time rather than money, but it’s definitely worth it. Once you get things up and running (super easy with Bluehost), it’s all about building up your following and increasing your reach- both of which have basically unlimited potential (which means theoretically unlimited earnings potential). No better time to start than now!

We spent 3 months on the first blog, but there were two of us working on it and we put a ton of hours into it before we threw in the towel. I can’t say that there is any kind of time period that is “enough” to know whether a blog is worth it or not. It really depends on how much time and effort you put into it and what kind of results you’re seeing. Everyone’s situation will be a little different.

Great post, blogging is hard. We run a travel blog and I think the most important thing we tell people is to travel with a purpose, Do not just wander around the world aimlessly. (Like ours is to experience and document the Top 100 Travel Adventures) So many travel blogs do not really have a purpose or a niche. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.

I still remember the beginning days of building this blog. I worked tirelessly for 60 to 80 hours every single week without fail. In the beginning, I saw a trickle of traffic that amounted to maybe 20 to 30 visitors per day. That number multiplied by about a 100 after approximately a year and a half or so of grueling hard work. And since then, it has climbed significantly for one reason and one reason only: consistency.
Hi, thanks for this very helpful post! Is it possible to register a domain even if you don’t plan on using it immediately? Basically just ensuring that you get the domain name that you want (if possible). Also, if I’m planning to blog on varying topics what would you recommend to do as far as a name? Do you think it’s imperative that the name coincides with the topic? I only ask because I’ve seen fashion/beauty blogs where their names have nothing to do with fashion or beauty. I’m sooo stuck on the name I can’t move to the next steps! Ugh!
Great post, blogging is hard. We run a travel blog and I think the most important thing we tell people is to travel with a purpose, Do not just wander around the world aimlessly. (Like ours is to experience and document the Top 100 Travel Adventures) So many travel blogs do not really have a purpose or a niche. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.
Create an online store if appropriate. If you are an arts and crafts blogger, create a shop through etsy or another service for selling your artwork. If you are a writer or illustrator, search for a website that will sell T-shirts with your slogans or drawings on them. Many blog topics are not easily tied to products. You don't need to sell anything to make money, but if it fits your blog, do it.
Thankfully Number 7. and 10. work really well for me because I am easily overwhelmed thinking about how I have to compete with all of the content and service providers out there. It’s just not my thing. I rather rock my little corner of the world and have a smaller, loyal following. As a consumer I prefer to devote my time and attention to someone who provides super-niched, rich, quality content on a less frequent basis than someone who just fills space because he/she is on a content schedule. Therefore, when email letters or blog posts do arrive it feels like a treat, and I trust that person more because he/she waited to write when inspiration struck and valuable content could be delivered. Furthermore, my own following is rather small, but it remains loyal. And, I’m ok with that. As my list has steadily grown over the past couple of years my open rate is consistently at 40-42% every month and many of my clients are annual repeats.
A blog is a website. Until the internet changes so much that we do not use websites as a publishing platform, a blog will remain a viable option. That is of course until a better publishing platform replaces it, which will happen eventually (some might say it already has in the case of mobile apps, although I don’t see apps as a direct competitor to blogging).
I had a blog a couple years ago in a pretty precise niche (female musicians), too precise maybe. I had like 20 readers! Now I’d like to try again with another topic but I’m afraid there’s way too much blogs about it already (hippie lifestyle including health, fashion, decor, beauty, printables, etc). I tried checking stats and keywords but I don’t understand any of the information I’m getting. I’d rather pay someone to do the research for me but I have no money. The other thing is that I’m not an expert in anything. The hippie lifestyle thing is the only topic I can think of that would generate more than two article ideas in my brain! Do you think there are solutions for someone in my situation ?
Custom themes are created by an individual developer (coder and designer, or agency) who will either customize an existing theme or create a brand new theme for you. While coming with clear-cut advantages, they are not the ideal choice for a beginner blogger due to their high cost. Prices to customize a theme, range from $500 to $2,000, depending on the features you want.
I am a writer (freelance) of print production, which as we all know, is going the way of the dinosaurs. While your tutorial was helpful, I am a dinosaur. Please send me one link (I will pay a fee, if reasonable, but I only want to pay one fee…and this tutorial leads me (I am sure, incorrectly), to believe I must pay this and that for a domain , host, etc.

Make sure that you're always posting amazing content. The better your content and the more interesting your blog, the more people will link to it. There is nothing better than getting free links just because people liked what you have to say! Keep your mind on the SEO side of things, but also remember that you are ultimately catering to the needs of the people in your niche. If they like you, the search engines will like you.


Hello, I just found your blog while looking for resources on financial planning. We’ve been passive and a little sloppy in this dept for our entire marriage and want to change that. I have to be honest. While a lot of the resources here are fantastic, I feel suspicious about the blogging for profit idea. Seems a bit too good to be true. I went to a very good school and majored in lit/writing. There was no mention of the potential to write, profitably, for the internet (with the exception of science/medical writing). Could a writer generate a decent income simply with freelance writing and blogging? Where does the money come from? Ads? Or would I have to also have a product to sell (i.e., a course, ebooks, etc). I’m feeling a pyramid scheme here (buy my writing course, start a blog, sell your course, etc). Gina’s income in her first few months was outrageously high. More than I make now as a librarian. Forgive me for being cynical/suspicious. I’m just curious.

Ramsay, Over the years, your advice has helped me go from a blogging noob (even though I’d been blogging for years before I found you) to being able to launch a site that does what I want it to do and gets picked up in google searches within 24 hours – Wow! Thank you so much for all the knowledge you share. I just gave this post a tweet because I feel it is important to give back a little whenever I can… Happy Unicorn Day (9 April)! Lisa x


This is an awesome post. I too found PinchofYum.com some time ago. I’ve built a niche site and I’m in the stage of promoting it so I really needed the information posted here. I’ve researched making money for years but never paired that research with any ACTION. It was not until recently that I started putting things in motion so seeing some of the steps I’m taking being talked about in this topic is quite reassuring. My blog is based around making money online but making it make sense for beginners. https://chuckcandoyoucantoo.com
If your answer was the former, you’re wasting your time. In fact, if you’re not starting a blog because you’re inherently passionate about whatever it is you’re blogging about, it truly is a lost cause. Why? Because building a blog to any semblance of an audience is an astronomical feat. I don’t tell you that to scare you. Only to prepare you for what’s to come.
You’ll Meet Great People – I’ve had conversations with brilliant people through my blog. I love getting emails from strangers. Sometimes it’s just a hello, sometimes it’s a request that I review a product or a new book, sometimes it’s an opinion that encourages ongoing dialogue. Seriously, the internet is full of awesome, talented, passionate people.
Hey Shannon so I read your post a while ago but I didn’t comment, just because as I was setting it up the total for the package was $118 with what I picked is that upfront? Or would I make the payments of $2.95 I opted out because I don’t have the money yet. And like you said I don’t want to start a free one I rather invest in one but I just wanted to be sure if that amount if required upfront when paying for the package? Then after the payments of 2.95 for 36 months?
An email list is a vital tool to blogging and online business. It helps you acquire site visitors and turn them into regular members of your audience. It also helps you connect with your audience, something you can do more effectively if you use your email list to segment them. The end result is more a consistent flow of traffic as well as more buzz when you're ready to launch your first product.
Affiliate sales comprise a large chunk of revenue for most big-name bloggers. For instance, Pat Flynn made $53K last month from affiliate sales, compared to "just" $9,500 from book sales. In general, look for affiliate products with higher price points; web hosting companies are a great choice if it makes sense in your niche, with payouts of anywhere from $60-$130+ per signup.
Sign up for affiliate marketing. Affiliate marketing is a very popular way of monetizing a blog because it capitalizes on your readers’ trust of you. If your posts always deliver quality content, then your audience is more likely to trust product or service recommendations. You can provide links or recommendations to relevant products and get a commission from any sales driven by your blog.[44][45]
If you are blogging about one specific topic then you will definitely want to include that in some way in your blog name. Try not to get hung-up on just one word though. For example, a cooking blog doesn’t necessarily have to have the word “cooking” in it. The words “food”, “recipes”, and “meals” would also let people know that your blog is about cooking.

Solid numbers about blogging incomes are hard to come by. For example, in the US, the Bureau of Labor Statistics lump bloggers in the very broad category of “Writers and Authors” which has a median income of $61,240 per year. That’s not an accurate measure since there are vastly different occupations included in that category. Information from small surveys and anecdotal evidence can also be found online, but much of it is outdated or taken from tiny sample sizes.
Hello! I read your article with pleasure. I was glad that you were not beating around the bush but instead said in a straight-forward way that if anyone expects results, she/he must invest in their business. You outlined few downsides of choosing to have a blog for free. I think this is a very crucial decision and it impacts the way future blogger will act in the future. I remember when I started 6 years ago, I wanted to reach the tops by not spending a single dime. I ended up with wasted hours, frustration and no single earned penny in my pocket. If we want to do something well, we need to invest proper resources. All the best in 2018!

Selecting a good keyword can be helpful. Search engines function through SEO (search engine optimization), which ranks search results based on how many keywords they have related to the person’s search query. However, you don’t want to get so wrapped up in SEO that your readers feel your blog is generic. Developing strong brand identity is the best thing you can do to draw readers to your blog.
When I started this book, I honestly was considering what the heck I was doing with my blog. It wasn’t fun anymore! Ruth really helps you rethink your direction, and motivates you to find what you really enjoy doing, which will make you do that better than just ‘whatever’. She also has a great ‘Action Plan’ at the conclusion of every chapter that really help you stay organized and break things down. Her down-to-earth talk and honesty really brings her message across, and helps the reader feel that making money with your blog is completely do-able. She also points out that nobody can do everything, offers helpful organization and time management tips, including free printables, and just gives you that ‘push’ you need to take your blog to the next level.

Great post Jamie! There’s so many posts about how to make a money blog and your one is by far the best. One thing I want to comment on is initially all people who start a new blog don’t know where to start. They just sign up to different affiliate money making programs thinking that they will become rich quickly. You and me both know that this is not the case. What they don’t know and need to understand is that blogging needs hard work and dedication. To keep on going when after 6 months they are still earning zero. Only after that one can think to be successful online.


“I signed up about a month ago and set up a page with the help of Jennifer. She responded immediately and helped all the way to my satisfaction. I foolishly tried doing my 2nd site with WordPress/BlueHost on my own and was road-blocked, frustrated, and told that for $80 I could sign up for a training seminar because they “aren’t there to help with design” lol What was I thinking!!
Answer questions people interested in your niche are already asking. I sometimes check out the most popular questions about personal development on huge sites like Reddit and Quora. They can often give you a good idea of what questions people are really interested in finding answers for. And so you’ll find some really good topics for your next posts or podcasts.

Take some time and create a list of topics you’d like to write about. Then for each topic create subtopics. Example: Cooking – Gourmet Cooking, Gourmet Cooking on a Budget, Gourmet Recipes, Easy Gourmet Recipes, Gourmet Desserts, Gourmet Chocolate Desserts, etc. Next brainstorm specific article ideas for each subtopic. Make sure to write these down on paper — it helps to visually see the process.

If you want to really make money with your blog, you need to create a mailing list using one of the billions of email service providers out there. I use and love ConvertKit, but if you are just getting started and don’t understand sales funnels, sequences, or tagging you might want to start off with something simpler and free. If that is the case go with MailChimp where you get the first 2,000 subscribers free or Mailer Lite.
“As a newer blogger, I have been wanting a conversation – a seasoned blogger to talk to me about the most popular ways to monetize my blog, the pros and cons of each of them, and give me realistic tips and goals to reach my future goal. Ruth did all of this. She has such a fantastic writing style that you feel like you are sitting down with her over a cup of coffee. The material is easy to navigate, covering the importance of good content before anything else, Pinterest, media kits, reviews, ads, and a whole lot more. Ruth is incredibly level-headed in her approach to monetizing her blog and truly believes and promotes that a blog full of good ideas, content and writing must come first. My favorite part is that every chapter ends with a “plan of action” which is great if you are truly looking to improve your blog. I can’t wait to put her tips and ideas into action and watch my blog grow!“
To make your site safe, all you need to do is turn on the SSL certificate. It controls the data transfer on your site and makes it unreadable to nosy people who might sniff the data from an outside. But before you start worrying that only technicians and internet experts know how to do this, let us show you how you can get a FREE secure connection in just a few steps:
Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and learning resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.
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