This step should come after defining your niche. Once you know who you’re targeting, you can get to work on finding out about all of the individual problems they’re having and pinpointing their top pain points. Why is this important? People read blogs, watch videos and buy products to solve the problems they’re having. You could simply blog about what you feel would be most popular and create products you feel would be most profitable, but having definitive proof on what your audience cares about the most is a much better way to ensure success.
Custom themes are created by an individual developer (coder and designer, or agency) who will either customize an existing theme or create a brand new theme for you. While coming with clear-cut advantages, they are not the ideal choice for a beginner blogger due to their high cost. Prices to customize a theme, range from $500 to $2,000, depending on the features you want.
After getting some much needed guidance from a prolific internet entrepreneur, I shifted my focus. I released my first digital product in September last year in the way of an eBook, then a month ago I opened the doors to my own training course (that was scary!) and as you would expect I’ve already surpassed the total earnings of those first 18 months by a good margin.
Ruth’s ebook is hands down the best blogging ebook I’ve ever read. I cannot recommend it highly enough and will be telling every new and seasoned blogger I know to get a copy!   This ebook is comprehensive, but not overwhelming, and packed with amazing information. And I don’t say that lightly.  You see, by implementing the Pinterest strategies that Ruth suggests in her ebook, I have increased my site traffic by over 500,000 unique visitors per month. For real. Ruth is brilliant! What more can I say?!
With the free version of WordPress, you don’t really have that much freedom to make changes to your site. Plus, WordPress actually owns your site if you use the free version (meaning, your site is technically not even yours). With the free version of WordPress, your website link even looks unprofessional; instead of a .com ending, your site will look like “yourwebsite.wordpress.com”.
Custom themes are created by an individual developer (coder and designer, or agency) who will either customize an existing theme or create a brand new theme for you. While coming with clear-cut advantages, they are not the ideal choice for a beginner blogger due to their high cost. Prices to customize a theme, range from $500 to $2,000, depending on the features you want.
After getting some much needed guidance from a prolific internet entrepreneur, I shifted my focus. I released my first digital product in September last year in the way of an eBook, then a month ago I opened the doors to my own training course (that was scary!) and as you would expect I’ve already surpassed the total earnings of those first 18 months by a good margin.
You also need to do things like select a theme. What will your design look like? Will you use a standard theme that's free or will you splurge on a premium theme? There are literally hundreds of thousands of WordPress themes that can be chosen to hep you with the design and layout of your blog. Two of my favorite options for sourcing premium WordPress themes are Envato's Theme Forest and Template Monster.
A content upgrade is a bonus that’s very specific. For example, I got a popular post about self-esteem. And the content upgrade for that specific post is simply a checklist in downloadable PDF format where the reader can get all the tips from that post neatly summarized in a document that they can keep on their smart phone for whenever they need it.
However for many people who are always prepared everyday carry is about having everything you might need in an emergency or for general use on you at all times. This will often include a light source (torch), a pocket knife, some small tools & rope it’s quite amazing how easy it is to carry all these things with you in your pockets, on your keys or in a small bag.
Some bloggers may scoff at the idea of giving away anything for free, but it’s actually one of the most effective ways to grow an audience. This is because most Internet users aren’t going to take a chance on a product from a blogger they’ve never encountered unless that blogger has some form of social proof. Instead, you should fill your blog with free content your readers can use as “free samples” of your products or affiliate products.
I can’t offer people a whole world of knowledge yet but what I can say is that if you have been spinning your wheels and not getting anywhere, press pause on your operations for a bit (not more than a week or two at most, doing nothing will also get you nowhere) and re-educate yourself with articles like this and re-work your tactics where necessary.
Consider “bonus content.” For example, if you run a podcast on your blog, you might consider having the standard episode available for free but a longer version or additional content for a small fee. Dan Savage’s extremely popular “Savage Lovecast” runs on this model, where standard episodes are free and “magnum episodes” (longer, with no ads) are available for a subscription fee.[61]
Some bloggers may scoff at the idea of giving away anything for free, but it’s actually one of the most effective ways to grow an audience. This is because most Internet users aren’t going to take a chance on a product from a blogger they’ve never encountered unless that blogger has some form of social proof. Instead, you should fill your blog with free content your readers can use as “free samples” of your products or affiliate products.
Sign up to place ads on your blog. Placing ads can be an excellent source of revenue for your blog. With “pay per click” (PPC) ads, you get paid when visitors to your blog click on ads that lead to other clients. You usually need to already have a strong readership and high visitor counts for ad buyers to be interested in your blog. Here are some examples of websites that pay you to place ads:[39][40]
Visual content has been growing for years and it appears to be speeding up, not slowing down. We now have retina display tablets and our smartphones are getting bigger. Social networking sites like Facebook are favoring images and videos over text – never mind sites like Pinterest which are totally based around photos! If you’re not working with visual content yet it’s time to start.
First off, I’m a blogger so it seems wrong not to mention it, but more importantly, it’s a legitimate way to make money. It’s quite possibly the least straight-forward way on this list, but it’s very doable and it’s also quite possibly the funnest way on this list. I love blogging and I know hundreds of bloggers who feel the same. So let’s talk about making money blogging and what it really means.
I worked 50 hours per week but needed to make extra income to make ends meet and a friend of mine was buying stuff from China and selling it at markets and managed to give up his full time job, i couldn’t afford to buy lots of stock and came across dropshipping, Its very daunting to begin with and there are many people doing it but I came across a dropshipping wholesale directory that helped me find products and offered lots of help, Im not making mega money at the moment but I was able to give up my full time job and take something part time so I have more time to spend with the family and im still making double what I previously was. My goal in the future (end of the year hopefully ) is to only be focussing on my own business, I might get there quicker once I follow your other suggestions.

It’s dependent on traffic. Traffic goes up and down and you never know when it is going to do a major dip. Most advertisers pay based on the number of views their ad will get. This turns you into a traffic monster. You start to look for creative ways to get any kind of traffic, no matter if it’s good traffic or not. This can easily lead to your site becoming another junk site that you try to avoid.


By now you’ve probably come across the term “plugin”, and you might be wondering what the heck that is and if you need any of ’em. There are pros and cons to plugins, and you definitely don’t just want to dive in and start installing plugins left and right. Lesson 5 is an overview of what plugins are, how to install them, and what to be careful about regarding plugins when you start a blog.
Understand the difference between total revenue and net income. Most income reports tout total revenue. Net income or profit (what really matters) is often buried in the post. I came across an income report recently with a super impressive number in the title (and Pinterest image). It was total revenue. Not until I read the whole post did I learn this blogger spent well over half their total revenue on Facebook Ads alone. On top of that, they had an extensive list of expenses. By the end of the post I realized I had netted more than they did the previous month.
Add Value. Your blog must add value to its readers’ lives. You want to help people solve problems. This is the only way you will get great quality readers to your site (and keep them coming back). Adding value is the only way to get someone’s long-term buy-in. We both learned this after a decade of leading and managing people in the corporate world. With everything you write, it’s worth asking: Is this adding value?
There’s also Quora—a question and answer site that lets anyone respond to user’s queries. One tactic I’ve used is to search for relevant topics in my niche and then answer questions I’ve already written about on my blog (like this Quora answer about how to get blog traffic that's received hundreds of upvotes and thousands of views_ . This way I know I’m giving them good value and can even link back to the full post on my blog.
Blogger is a blog-publishing service that allows multi-user blogs with time-stamped entries. It was developed by Pyra Labs, which was bought by Google in 2003. The blogs are hosted by Google and generally accessed from a subdomain of blogspot.com. Blogs can also be served from a custom domain owned by the user (like www.example.com) by using DNS facilities to direct a domain to Google's servers.[4][5][6] A user can have up to 100 blogs per account.[7]

This is very useful information for me as a beginner blogger. I figured to try blogging as a project while working on my MBA program online this year. I haven’t finished publishing my blog site yet. Still checking out some tips and advice prior to publishing. A bit nervous but after reading other new bloggers helps build my confidence. Hopefully I get the nerves to publish by end of January. As you mentioned, I ended up using WordPress.
This obviously isn't a book on SEO techniques, but I totally disagree with the author that SEO is an "old school" way of generating traffic. The bulk of my traffic has always come from search engines and, while social media is changing how we use the internet, I don't think enough emphasis can be put on the importance of search engines as a source of traffic for most blogs.
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