Take good pictures. Some of the options below don’t require you to actually take the picture and sell the product, but for the ones that do, make sure you take a clear picture that makes your product stand out from the others. If you’re going to be taking a lot of pictures, set up a small “studio-like” area in your home with a backdrop and proper lighting to really make your pictures come across as professional. And of course, you’ll want a good camera too.
There aren’t many options in the quality, low budget hosting scene. We went with Bluehost for hosting and we recommend their services. I did a lot of research before starting the site and kept getting recommendations for Bluehost. They have worked really well for us (We are still using them after 2.5 years of blogging) and the price was the lowest that we found. In addition, there are a couple of other benefits.
Affiliate marketing is one of the fundamentals ways many people monetize their blog. You can talk about products or services you use and love – and if someone else clicks YOUR link and makes a purchase, you can make money on that sale! Of course there is more to it than that, and lesson 11 walks you through the basics of what affiliate marketing is.
With a business account, you’ll have access to Pinterest Analytics, as well as the ability to create “Rich Pins.” You can also pay Pinterest to promote your pins with a business account, but that’s definitely not necessary. We experimented with about $50 worth of promoted pins before figuring out we could make our pins go viral on our own, without the help of ads.
This is where having a clear content calendar becomes so important. If you can spend a couple hours each month mapping out all the posts you want to write, you’ll always know what you should be working on and when it’s due. This can be in a simple Google Doc like the one in my free blogging course, or by using a tool like Trello that lets you track posts through the whole process from idea to writing to published and promoting.
The reason this section is called “Great Content” is because your content really does need to be of a high standard. Everyday millions of blog posts are published on the internet and with so much competition for our limited attention spans you really have to be creating blog posts people are going to want to read and perhaps even share on social media or on their own blogs.
Affiliate marketing is my absolute favorite way to make money blogging. I love it because it can feel quite passive. You can create just one blog or social media post, which can potentially still earn you money years down the line. Now, you will have to maintain the post and keep generating traffic to it. Still, with affiliate marketing, I can relax a little and enjoy life more, all while knowing that I am earning a great living promoting products that I use and enjoy.
The best avenue for making money from your blog is through email marketing, plain and simple. Hands down, this offers one of the quickest and surest strategies for earning an income through your blog. But before you get there, you need to sign up to an email marketing platform like Aweber, ConvertKit, MailChimp, Constant Contact, InfusionSoft or any other number of platforms that exist out there.
21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.
I actually think that the recent success of more bloggers paves the way for new bloggers – we’re joining a growing industry at the perfect time. More and more brands see the benefits of working with bloggers, more affiliate programs are being offered, more consumers are turning to bloggers as a the source of their information. Ad networks are getting more competitive.
Business owners should take this one step further by using their website to define their ideal customer and their unique selling proposition. They should then write blog posts that answer the questions being asked by potential customers. As you answer questions and provide value through your website for free, you are building trust with your audience. That will result in paying customers and eventual profit. That whole process is called inbound marketing.
Pick a topic that you are passionate about. Even if you don't have a passion, writing about your daily life can make for a good read, depending how you word it. If you are going to blog about what you did today, make it interesting. People are looking for a funny story or your opinion on a debatable subject. They may not be as willing to read how you changed a lightbulb today. Using photos can help enhance the reading experience and engage readers more.
What's sponsored content? Generally, it's when a brand, company or individual pays you a fee in order to get their content (or offer) in front of your audience. That means you'll likely need some semblance of a readership base before you're able to broker a sponsored content deal—because the sponsor's going to want to see your readers click through and at least evaluate the special offer you're writing about.
Me: Maybe, but I wouldn’t worry about that right now. If you go into building your blog knowing that you’re going to launch an ebook on such and such date, or start a membership website right away, you’re going to fail. Work on your blog, build it naturally with the primary purpose of helping people. If you do that, you’ll gain authority and by then you’ll know what you should do next. Keep everything we talked about in mind so you’re ready when that happens.
You can also strategically rely on traditional post formats to help you along the way. At the end of the day, as long as your information is interesting, relevant, and sourced reliably, you’re on the right track. Don’t be afraid to experiment, but keep in mind it’s smarter to break the rules on purpose than by mistake. Read and learn from popular blogs in your niche and try out what works best for them.
To make your site safe, all you need to do is turn on the SSL certificate. It controls the data transfer on your site and makes it unreadable to nosy people who might sniff the data from an outside. But before you start worrying that only technicians and internet experts know how to do this, let us show you how you can get a FREE secure connection in just a few steps:
Even still, with around 200,000 monthly unique readers on my blog, I only earn about $1,000/mo from being a member of this ad network. Plenty of other ad networks offer marginally higher CPC (cost per click) and CPM (cost per 1,000 impressions) rates, but aren't as restricted in the types of brands & products that are allowed to advertise on my site—so I've chosen to take less in earnings in order to stick with the types of brands I want to promote on my site.
A blog is a website. Until the internet changes so much that we do not use websites as a publishing platform, a blog will remain a viable option. That is of course until a better publishing platform replaces it, which will happen eventually (some might say it already has in the case of mobile apps, although I don’t see apps as a direct competitor to blogging).
Keep it simple: At the end of the day, the goal of starting a blog is to share content that can be easily consumed (read, watched, experienced). And unfortunately, a lot of fancy blog themes get in the way of that. Don’t get too drawn in by crazy looking themes that compromise on legibility and usability. If a theme looks good, but doesn’t help you share your thoughts and engage with readers, it’s not a good theme.
Lets say, for example, that you refurbish and resell used smartphones out of your home. You could use a blog to attract visitors to your website where you list your current phones for sale. Your blog might cover topics about DIY refurbishing. On one level, it seems counterintuitive because you want people to buy your phones, but it also helps you build a brand and gain recognition. Social media guru Jay Baer explains the concept on Copyblogger: