For many visionary novice bloggers, the world is not enough. The stash of free themes (more than two thousand themes are available on WordPress.org) does not satisfy their particular desire for look and feel. There are two other options you can take a look at, premium and custom themes. But they incur a cost, sometimes a tiny one, at other times a huge amount.
Last year I focused for brief time on traffic again. Had a few weeks where I had tens of thousands of visitors streaming in. The result – lots of work for me and virtually no money. So I’m back to my original model. I agree with you that this is one of the biggest fallacies on the internet and one people seem to have a hard time letting go of – that the best focus is on building traffic instead of focusing on serving the people who are willing to give back.
Start a blog. If you don't own a blog yet, you need to find the right platform for you. There are so many blogging platforms out in the market to choose from such as WordPress, Blogger, Tumblr, and Medium, Weebly etc. Try one out; if you are not satisfied with its offered features, then you can move to another, there are countless options some are free and some paid.
Starting a blog to make money requires that you are willing to learn and learn and learn. And then learn some more. (Many people don’t want to hear that – because they want blogging to be the thing that solves all their problems easily… but if there’s a way to make a living blogging without gaining any knowledge about blogging, I haven’t figured it out yet.)
Thanks, I’m 59 years old and at a point in my life that I believe I’m starting to understand the meaning of life. Though this understanding is still in its infancy I think I’m ready to start asking some questions. Is it plausible to have a Blog that explores is subject matter and do you think it would be interesting to others. I’ve not written anything since high school but on my way home from work I had a Moment of clarity and then this idea thank you for your time.
WordPress.org is a highly popular choice because you don’t have to know any coding to design a slick blog. 1 in 5 websites use WordPress. Note: WordPress.org is a full-service blog hosting site, but you have to register your domain name and get set up with web hosting first. Wordpress.com has limited features and provides you a .wordpress domain name for free, but you can’t put advertising or affiliate links on a wordpress.com blog.[16][17]
Other measurements of success can include traffic, user engagement, social shares and email subscribers, but it all depends on your business goals in actuality. Do you want to sell more of your own products through your blog? Your version of success is going to include a healthy amount of revenue from those products alongside a decent-sized email list and a high level of user engagement. Do you want to simply earn more revenue from your blog as a whole? Your version of success would include high amounts traffic and user engagement.
Even back in 2009 people were telling me that traffic isn’t everything, and traffic with no business model doesn’t make money. I heard it but didn’t really grasp what it meant. Big numbers are attractive and gratifying. I’m on the right path now but I spent almost five years missing the chance to cater to my biggest fans instead of reaching for more.
If you’re 100% brand new to blogging, note that this book will not explain blogging basics in detail (i.e. there are no chapters on how to get started–that’s not what the book was created for). That said, it is a book I would recommend to brand new bloggers nonetheless as it will help set you up for success. And besides, you can always Google “what is a blog” later 😉
Hi Ramsay I think I may have replied to someone else’s comment! Thanks for your very helpful article. I have a lot of learning to do. I signed up with Blue Host rather impulsively, and paid $7.95 for 12 months- and only then found your website with the excellent deal of $2.95. I have another blog but now want to start a new one but I realize I’m not quite ready. Can I cancel with Blue Host – I’m still within the 30 days – and sign up later, but, most importantly, I don’t want to lose my domain name. Thanks.
Hands down, every single business owner should have a website/blog combination. More and more people continue to utilize search engines when evaluating products and services. Most internet users look for reviews and will evaluate a business based on their online presence. Despite these facts, there are still thousands of small businesses that cannot be found online.
We’re going to go through seven specific steps you can take to find your own path to success, but first, let’s take a look at a common path most successful blogs have taken. It starts with a problem to solve and a product or affiliate product to sell. Ideally, this product is designed to solve that problem. Next, these sites use their blogs to provide free, valuable, high-quality content and use things like SEO, social media, guest posts and even paid ads to drive traffic to their websites.
Great question! Yes, starting on a free platform limited my visibility to search engines (there are so many spammy blogs and sites that are self-hosted, I think that google just ignores all of them). They also don’t have the speed that self-hosted plans can. (readers don’t want to sit around waiting for a site to load) While you can do custom blog URLS with some free platforms, if you have the /blogger or /wordpress web address, it just doesn’t look as professional or legit to potential readers and sponsors. It also limited my ability to customize and optimize my blog design for growing my audience and income. There may be other reasons someone more technical than myself could explain, but all in all, I saw my traffic increase almost over night after I switched over. I hope that helps a bit! Best wishes with your blog!
Step 4: Stop displaying how many likes you have. If you have like buttons on your posts from for example Facebook or LinkedIn that display how many likes/upvotes you have from each social media network then that can drag the load times down. I chose to stop displaying how many likes my posts got from each network and only kept the buttons. It made a big difference. You can also choose keep the number of likes but display buttons from fewer social sites, maybe just 2-3.
I recently read a post titled Eulogy of a blog on Copyblogger, which sort of suggested the the “blog” has died, and probably suggesting to move on to a new form, that probably is more based on and leverages social media. Probably the blogging scenario is going to change like the markets did long back – from single shops to shopping malls, and people loved the transition. But the publishing aspect cant and should not die out, along with commenting. 🙂
I had a blog a couple years ago in a pretty precise niche (female musicians), too precise maybe. I had like 20 readers! Now I’d like to try again with another topic but I’m afraid there’s way too much blogs about it already (hippie lifestyle including health, fashion, decor, beauty, printables, etc). I tried checking stats and keywords but I don’t understand any of the information I’m getting. I’d rather pay someone to do the research for me but I have no money. The other thing is that I’m not an expert in anything. The hippie lifestyle thing is the only topic I can think of that would generate more than two article ideas in my brain! Do you think there are solutions for someone in my situation ?
If you're passionate about a subject and you have decent writing skills, blogging definitely could be an alternative career path for you. The short answer is, yes, it is possible to make a living—a very good one, even—by writing online. On the other hand, the hard truth is most of the millions of bloggers today don't make enough to support themselves just with their blogs. Let's take a look at what's involved.

I’m trying to get going for the minimum cost in the first instance. So, my question; is it possible to have more than one blog (or niche) attached to a single website? I have been advised it will cost around £250 for a basic WordPress site (once you have domain, hosting, theme etc). I have done a lot of work with small businesses as an advisor and specialise in marketing. I’m considering offering online courses and e guides. however, I would also like to blog about my hobbies of walking and motor homing. It’s just where to start!


Visual content has been growing for years and it appears to be speeding up, not slowing down. We now have retina display tablets and our smartphones are getting bigger. Social networking sites like Facebook are favoring images and videos over text – never mind sites like Pinterest which are totally based around photos! If you’re not working with visual content yet it’s time to start.
However for many people who are always prepared everyday carry is about having everything you might need in an emergency or for general use on you at all times. This will often include a light source (torch), a pocket knife, some small tools & rope it’s quite amazing how easy it is to carry all these things with you in your pockets, on your keys or in a small bag.
Once you’ve selected the right account, you’ll move to the next page where you can actually purchase your domain. Either you already have a domain, which you can easily port over to their service, or you’ll buy a new domain name. If you’ve already done the research on your domain, this step should be fairly straightforward. If you haven’t, don’t rush this step and take enough time selecting the perfect domain.
Thanks so much for this great post! I’m a new stay-at-home mom and was researching jobs I could do from home (so I could stay at home for the longterm!) and I kept coming back to blogging. I have read and re-read your post multiple times and downloaded Ruth Soukup’s book; so good! I feel like I’m much more set up for success and not floundering in the dark! I would love any feedback on my website!
It is an invaluable tool for experienced and novice bloggers alike, explaining not only what it takes to create an authentic, successful, and profitable blog, but how to get there as well.  Better yet, it has now been updated with even more valuable information–25% more content–and this expanded 2nd edition is available in both a Kindle and Paperback version!
On August 23, 1999, Blogger was launched by Pyra Labs. As one of the earliest dedicated blog-publishing tools, it is credited for helping popularize the format. In February 2003, Pyra Labs was acquired by Google under undisclosed terms. The acquisition allowed premium features (for which Pyra had charged) to become free. In October 2004, Pyra Labs' co-founder, Evan Williams, left Google. In 2004, Google purchased Picasa; it integrated Picasa and its photo sharing utility Hello into Blogger, allowing users to post photos to their blogs.[citation needed]
You also need to do things like select a theme. What will your design look like? Will you use a standard theme that's free or will you splurge on a premium theme? There are literally hundreds of thousands of WordPress themes that can be chosen to hep you with the design and layout of your blog. Two of my favorite options for sourcing premium WordPress themes are Envato's Theme Forest and Template Monster.
29. Videos – This could be an entire section on it’s own. Many people have made money by creating YouTube videos. Evan of EvanTube is a kid and he has made millions by creating reviews of products that other kids his age would use. It’s not easy to get views into the millions, but once you do, you’ll start seeing some cash come in. Many bloggers have completely turned to videos to get their point across by starting a video blog.
Okay? A what? Sorry if I lost you. However, if you're serious about ensuring the blog that you started will make some serious coin over time, you need what's called a value ladder and a sales funnel. If you've never heard of these two concepts, let me explain. First of all, you need a system for email marketing. There are plenty of great plugins and programs to send out emails.
If you are blogging about one specific topic then you will definitely want to include that in some way in your blog name. Try not to get hung-up on just one word though. For example, a cooking blog doesn’t necessarily have to have the word “cooking” in it. The words “food”, “recipes”, and “meals” would also let people know that your blog is about cooking.
At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier. Writing about more than one topic is totally fine too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested.
Domain Privacy Protection: We can’t put it better than Bluehost does: “The whois information for any domain name is available to anyone on the internet. Your whois information can be harvested by marketing companies, which will give you unwanted solicitations. When you add Bluehost Domain Privacy to your registration, the only information listed in the whois will be Bluehost.” Basically, it’s an issue of privacy. Decide whether you want it accordingly!
A “blog” is a website that usually presents information in a list-type set of entries. These entries can be anything, including commentary, descriptions of events, photographs, or videos. They’re usually interactive, so that readers can leave comments or messages on the entries.[1] A blog can focus on a wide range of subjects or a very narrow topic. The choice is up to you! Creating a blog to express yourself can be a lot of fun, but it’s also possible to make money from a blog.
Please note that your chosen domain name may be taken; you may need to try a few different names before you find one that hasn’t already been registered. If you find this process a little frustrating, remember this: your domain name doesn’t have to be permanent. If you’re not 100% happy with your domain name, you can always change it in the future (you can grab a new domain for as little as $11.99).
Most people that start a blog might not understand what they're in for. They might not fathom the amount of work that's waiting for them. Sure, gone are those 9-to-5 hours where they need to sit in a cubicle with their heads down or in some office on the 12th floor in a corporate building in some business park, but so is the guarantee of any semblance of pay.

First of all, happy new year and once again you did a great job by sharing such a fantastic blog with all of us. It’s beneficial for everyone searching for this topic. I read many blogs on this topic, but the way you describe the things is really impressive. I just loved it. You make me feel proud that I am a reader of your blog. I read all of your blogs on a regular basis and honestly saying all of them are super awesome. Thanks for making such an excellent website for all of us and sharing such type of unique content. Keep sharing. I appreciate your work. Once again Thank You so much for this lovely post.
Great post, thank you! I found this to be very useful. I have just got into the Pay Per Click method and it is a great way of building a passive income. Due to my niche, I have found it difficult to source good affiliate networks, but just today I have revisited the accounts I set up on Link Share and CJ, to my surprise they offer a good range of affiliate programs, many of which cater to my niche blog topic :)
More and more, secure websites are becoming a requirement rather than an option. Even if you are not collecting any information on your website, it is still better to add security to your website with a SSL certificate. These encrypt the connection between your blog’s visitors and your website, reducing the chance something will go wrong when viewing the site.
Of course, offering products and services doesn’t have to be mutually exclusive from using ads. You can do both, but what I see happen is that when you start to make $5 from ads you try to figure out how you can make even more and that becomes your focus. The tactics you use to boost your ad revenues are often the ones that prevent you from building your list and promoting your own products.
I was wondering what your thoughts are on wordpress themes. I don’t want to get hung up on picking one, but I was wondering if you would recommend going with a free one or a premium one to start? And if you recommend a premium one, do you have a favorite site to get them from? I’ve read that free themes aren’t really a good way to go because you don’t get updates or support and they can contain malicious code, so I was just wondering what your experience is with themes. Thanks so much!
Thank you Yaro for all the information. Being new to all this, I am trying to get my thinking straight. When you all speak of conversions I take it that you are talking about having something extra to sell than just having them click on adsense ads. Correct? I believe you are talking about converting visitors to loyal paying followers, is this correct? I have only been blogging a couple of months so I have much to learn. Thanks for your patience.

Thank you so much for this!! I have been thinking about starting a blog for a year now and somehow kept thinking how will I ever get people to read it. With the help of your post I was able to start my own blog! I promised myself I will not comment until I had something up and running. It’s very new and very small (only 3 posts up so far) but I would be honoured if you check it out. The entire credit goes to you.
Fortunately for us, being active on social media in the months prior to trying to make money blogging really paid off here. As of right now, we have a social reach of nearly 750,000 people each month. Starting a blog has helped immensely with that. What you can charge is largely dependent on your traffic and what an advertiser can expect to make back for paying you for a sponsored post.
One criticism: I bought the print version, and there are a few illustrations there that were obviously done in color for the e-Book version, but they wind up in black-and-white in the print version. Surely it could have been easy enough to change the way these illustrations looked in black and white to optimize it for the print book e.g. using dotted or dashed lines, or more strongly contrasting shades of gray? I felt rather frustrated at that. However, it was the only problem I encountered (it only affects literally a few small things) and it was not a major drawback. I still give the book a full 5 stars, it's still great despite this minor issue.
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